[BOOKS] ✭ We are like that only ✯ Rama Bijapurkar – 1sm.info

We are like that only What makes India a place of opportunities in market space is well explained by Rama in this book Consumer India s nature, characteristics, aspirations exist in real time, having impression of emerging markets, India with significant uneven income groups must not be mistaken with other emerging markets or put in the likes of how developed markets behaved when they were emerging Rama s demographics about India is too informative and can very well redirect to the notion that for high aspiring mar What makes India a place of opportunities in market space is well explained by Rama in this book Consumer India s nature, characteristics, aspirations exist in real time, having impression of emerging markets, India with significant uneven income groups must not be mistaken with other emerging markets or put in the likes of how developed markets behaved when they were emerging Rama s demographics about India is too informative and can very well redirect to the notion that for high aspiring mark Phewfinally I could complete it than a month it has beenwellI couldn t readthan 30 pages in a searing ever as I found it very boringas in most of the book Rama kept on saying the same thing again and againIndia is this as well as thatwe are not uniformmany layersthis as well as thatwell if u are not from India it might amuse uthat also for a whilebut it was too much I will give it to the book that at points I did To summarize this book a Indians have got moneyb There is a vast diversity one can t assume the country as a single market with a single global strategy BOP, women, and teenagers are few of the market segments, but one needs to dig deeper before deciding upon the strategyc Indians are aware and want the quality at the lower prices, but that doesn t mean that the firm needs to downsize their products or offer the outdated onesd Imbibe the concept of duality and its coexistenceBut the bottom To summarize this book a Indians have got moneyb There is a vast diversity one can t ass Rama Bijapurkar has given us a great insight in to the consumer India The title is also correct We are like that only This books shows how India is totally different and challenging then other developed as well as developing countries Strategies applied in US, UK, China, Pakistan or any other country will not at all work in India and all these Excellent commentary on mindset habit of Indian consumer.Very detailed authentic analysis with examples.An eye opener for companies as how to modify their strategy to lure the Indian consumer. Feels like the writer is selling Indian market at every point Devoid of any cynicism or depth of thought, presenting numbers and figures has been the norm largely thru out the book And well it s a bit rep This review has been hidden because it contains spoilers To view it, click here You need to be patient to follow what she s saying This book was referred to me by my colleague I didn t have Consumer Behavior as a subject hence thought of reading this It seems to be a casual read in the first instance but as one proceeds through the later chapters 8 and 9 things become numerical and analytical You need to spend time with the graphs to relate to the story being narrated If you can t do that, there s no fun Some very interesting ideas automatic vegetable vending mach You need to be patient to follow what she s saying This book was referred to me by my colleague I didn t have Consumer Behavior as a subject hence thought of reading this It seems to be a casual read in How to break into the Indian market Bijapurkar presents statistics, fables, and generalizations about the quintessential Indian psyche India is apparently immune to the machinations of MNCs, because it will patently refuse to globalize like everywhere else Unless you read this book.I was struck by how often the author puts herself in the position of imperial agent, on the one hand directing the overlords precisely how to invest, divide, and conquer, and on the other hand teaching them about t How to break into the Indian market Bijapurkar presents statistics, fables, and generalizations about the quintessential Indian psyche India is apparently immune to the machinations of MNCs, because it will patently refuse to globalize like everywhere else Unless you read this book.I was struck by how often the author puts herself in the position of i Good book around how Indian customers think Enough examples from market studies published data Unnecessary repetitions to make the book thicker and irritate readers. We Are Like That Only Understanding The Logic Of Consumer India By Rama Bijapurkar Is A Highly Analytical Book About The Indian Market, Written By Rama Bijapurkar The Book Deals With The Structure Of The Indian Consumers, The Reason Behind Why The Indian Market Is Like That Only And What It Takes To Stay In The Market Thousands Of International Brands Have Come To The Indian Market In A Hope To Find A Billion Plus Market However, They Have Been Faced By Consumers Who Bargain For Anything And Everything This Market Goes Against The Conventional Perceptions Of An Emerging Market This Leaves The Seller With Various Questions About The Indian Market The Answers To These Questions Can Be Found In This Book The Book Sheds Light On The Twelve Key Facets Of The Indian Consumer It Clearly Explains The Total Earning Of The Indians, And Everything Else About Their Consumption Choice, Quantity, Rate, And Things That Dictate Their Choices Written With A Powerful Language, It Presents Sure Shot Strategies To Approach The Indian Markets And The Indian Consumers This Book Helps The Reader Understand The Market In A Better Way.Rama Bijapurkar Is A Famous And One Of The Most Respected Leaders Of Market Strategy And Indian Consumer Behavior She Completed Her MBA From IIM Ahmedabad And Works As An Indian Management And Market Research Consultant Her Motto Is To Bring Market Focus To Business Strategy With The Same Goal, She Works With Leading Indian And Global Companies To Provide Guidance For Developing Their Business Market Strategies Her Other Famous Books Include, Customer In The Boardroom Crafting Customer Based Business Strategy, And Winning In The Indian Market Understanding The Transformation Of Consumer India.


About the Author: Rama Bijapurkar

Is a well-known author, some of his books are a fascination for readers like in the We are like that only book, this is one of the most wanted Rama Bijapurkar author readers around the world.


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